SEO & Marketing Insights

Close to half of recipients decide whether to open an email or ignore it based on its subject line only. Well-written and targeted follow-up email subject lines can boost the performance of your guest post outreach campaign. To achieve your goal, make sure your subject line is brief but clear, natural and conversational but grammatically correct, and friendly but not pushy. Implementing the right tools can streamline the writing process and help you stay away from the spam box. A/B testing your follow-up email subject lines will give you valuable insights into their performance and the strategies that work for you. Here are some tested tips to get your message across and increase open and response rates. You’ll also find 21 subject line examples along with an explanation of their usage. You can use them for inspiration or simply copy and paste them into your follow-up emails for guest post outreach.

Marketing technology evolution does not cease, yet the most efficient way to strengthen customer-business relationships remains via text messages.
Texts are personal and more effective and stimulating than other means of advertising. SMS open rates are as high as 98% (compared to only 20% for emails)!
With that in mind, what are the best SMS marketing tools to try, and what can you get from them? Read our post!

Email subject lines are the first thing your recipient reads to decide whether to open your email or not. If you fail to write your subject lines properly, your emails will likely be ignored or go straight to the trash or spam folder. So, how do you deal with this great challenge? Make sure to include the names of your recipients, as this can increase your open rate by 50%. Also, keep your subject lines between 36 and 50 characters, use special tools to avoid spam words, and test your performance. Does this sound too difficult? Here are 20 inspiring examples to copy and paste for your next guest post outreach and level up your game.